BUSINESSES that stand still are liable to get run over, particularly in fast-moving South-east Asia. That is one conclusion of our survey of 99 regional corporate leaders about their efforts to build new businesses.
Almost half said that building new businesses – meaning creating new products, services or businesses from within – has become a higher priority over the last year. All but one has formed partnerships to do so.
And now there is a new wrinkle: generative artificial intelligence (AI). A quarter said the emergence of generative AI will likely nudge them to invest more in new business-building (NBB).
