Donald Trump, the Republican presidential candidate, is once again making headlines with a controversial social media post. Trump shared a poorly edited image on Truth Social, depicting himself as Superman, seemingly positioning himself as a superhero ready to ‘save America.’ This image is part of his ongoing effort to project power and influence through digital portrayals.
The image shows Trump’s head superimposed on Superman’s body. His vice-presidential pick, JD Vance, appears as Batman. Republican ally Vivek Ramaswamy is depicted as The Flash, while billionaire Elon Musk is shown as Cyborg. Trump’s transition team members, Robert F. Kennedy Jr. and Tulsi Gabbard, are also featured as Aquaman and Superwoman, respectively. The image prominently displays the slogan ‘Trump 2024.’
This isn’t the first time Trump has used superhero imagery. In 2017, his son Donald Jr. posted a fake Time magazine cover showing Trump as a bearded Superman. Back in 2016, Trump’s campaign displayed a digital billboard portraying him as the Man of Steel. Even at his 50th birthday party in 1996, a diorama of Trump as Superman was placed next to the cake.
Recently, Trump relaunched his non-fungible tokens (NFTs), which include digital trading cards of himself dressed in superhero outfits, dancing, and holding bitcoin. These moves reflect a consistent theme in his campaign — portraying Trump as a powerful, larger-than-life figure.
Trump faces off against Democratic candidate Kamala Harris in the upcoming U.S. Presidential election this November. Polls indicate Harris is currently leading Trump by 45 percent to 41 percent, with a notable surge in support from female voters. Trump had been ahead when President Joe Biden was still in the race, but Biden withdrew his re-election bid in July following a disastrous debate performance against Trump.
The superhero meme posted by Trump also features high-profile figures aligned with his campaign, further emphasizing his narrative of assembling a team of powerful allies. Elon Musk, a staunch Trump supporter, is depicted as Cyborg, while Vivek Ramaswamy appears as The Flash. These portrayals add a layer of pop culture appeal to Trump’s campaign, aligning with his strategy of using bold visuals to connect with supporters.
The meme was initially created by a social media user known for posts about Trump and Indian politics. It quickly gained traction online, sparking discussions and reactions across social media platforms. The image underscores the ongoing use of digital media and memes in political campaigns, where visuals play a crucial role in shaping public perception.
As Trump continues his campaign, it remains to be seen how these unconventional tactics will impact his chances in the upcoming election against Harris.